4 Bad Phone Practices that can Lose Property Management Leads
Are your Property Management Company’s phone practices costing you business? To answer this question, you’ll first need to pause this blog and call your own company. Approach the phone call with the...
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How Owners Find and Choose Property Management Companies
A great book that everyone in the property management business should read is called Youtility for Real Estate. It embraces the concept of helping people instead of selling to people, and it explains...
View ArticleNARPM and Fourandhalf Webinar: Get Found, Get Contacted, Get the Deal
If you’re a Property Manager looking to grow your business, the best place to start is the Internet. Fourandhalf has partnered with the National Association of Residential Property Managers (NARPM) for...
View ArticleWhat Property Managers Should Not Post on Social Media
In today’s Digital Age, there is a lot of pressure for businesses to have an online presence. A lot of people think that having pages across social media sites is enough. Before we get into the...
View ArticleWhy Publishing Your Own Property Management eBook Can Help Your Business
Would you rather hire an amateur, or the person that actually wrote the book on property management? Put yourself in your customer’s shoes. Being the person that wrote that book is a great way to grow...
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Learn to Scale Your Business at the upcoming NARPM National Conference in...
If you are going to the NARPM National Convention in Atlanta this year, you need to go see Fourandhalf’s talk on Friday, October 16. (If you’re not going to the conference, you need to find a way to...
View ArticleWhy Sharing Your Expertise is the Modern SEO for Property Managers
Why are video blogs so important? Because they are one of the most cost effective ways to build your business and your brand. Summer is over now, and property managers have more time to focus on...
View Article4 Reasons You Need to Hire a Salesperson to Grow Your Property Management...
Hiring a salesperson for your property management company is an important step if you’re serious about growing your business. Here are four reasons why: A Well-Trained Salesperson is an Asset on Your...
View ArticleSEO for Property Managers Explained
A lot of our clients get contacted by companies claiming their website needs “more SEO,” and offering to fix it – for a price. We want to explain what SEO really is, what it isn’t, and what it means to...
View ArticleHow Virtual Assistants Can Help You Grow Your Property Management Business
“Virtual Assistant” is a new buzzword for most people, but for many of the people that use them, they are a cost effective way to expand their property management company’s capabilities. So, in the...
View ArticleStarting a Property Management Company: Choosing a Domain Name
Many people worry about choosing a domain name when they’re getting ready to build a website. It’s not that big a deal, but there are a few things to consider. So, this week we’ll talk about what to do...
View ArticleHow Property Managers Should Handle Negative Tenant Reviews
One of the most valuable assets of a property management company is a great online reputation. Your online reputation gives people their first impression of your company. Many people use Yelp just like...
View ArticleThe 5 Benefits of a FAQ for your Property Management Business
A Frequently Asked Questions page, or FAQ, is an underused tool for growing your property management business. There are a number of ways that FAQs can help you stand out from your competition, rank...
View ArticleThe Top 5 Mistakes that Property Managers Make with Marketing
Even the best property managers may need help marketing their business. So, today we look at the five most common marketing mistakes that people make when they are trying to build a property management...
View ArticleWhy Hire Fourandhalf When You Already Have a Marketing Person On Staff
A number of property management companies are probably asking, “Why should I hire an outsourced property management marketing company when I already have someone in-house?” Our answer is: to grow...
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10 Property Management Growth Hacks in 2016
“Growth Hacking” Trend (Mar. 2016) The term “growth hacking” has never been more popular. Take a quick look at Google Trends and you can see that it is at the height of its popularity! Not...
View ArticleWhy Property Managers Can’t Wait any Longer to Post Content
Educational video blogs on relevant topics will get the attention of landlords and investors quickly, enabling you to position yourself as an expert and a potential solution to problems. Not to...
View ArticleEmail Marketing Made Easy for Property Managers
What business tactic has single-handedly been demonstrated to generate a 4,300 percent ROI? The answer is email marketing, and it may not be that surprising considering that 2/3rds of people check...
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Google in 2016: How To Drive Property Management Leads
In today’s blog, we go over Google’s latest changes for 2016, and give you the best strategy to bring in property management leads by optimizing for each part of the Search Engine Results Page (SERP)....
View ArticleProperty Management Grow Summit – January 2017
Today we’re incredibly excited to announce that LeadSimple, Fourandhalf and Property Manager Websites have come together to create the PM Grow Summit which will take place in January 2017. This...
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